Crazy
good.
The Kook Studio is an independent creative agency in Portugal for brand strategy, visual identity, content, photography, web design and development. Crazy good ideas included.
Creative services · One studio, five ways in
Wild minds.
Sharp work.
From Peniche and Caldas da Rainha to wherever the brief takes us, we turn ambitious thinking into brands people remember, content people feel and digital experiences people want to use.
Find the idea worth doing time for.
Brand Strategy
We uncover your sharpest advantage, build a magnetic position and give every creative move a powerful reason.
02Become instantly recognisable.
Brand Identity
We build identities with enough character to be recognised and enough logic to keep working after launch day.
03Make attention your accomplice.
Social Media
We plan and create social media content, campaigns and stories that earn a pause instead of begging for one.
04Build a digital experience worth visiting.
Web Development
We design and build websites where personality, clarity and performance all get a seat at the table.
05Make it look as good as it is.
Photography
We plan, art-direct and shoot product, food and catalogue photography with a specific job to do, from ecommerce pages to social feeds.
Branding, web and photography work · The evidence locker
Caught in
the act.
Graphic design, web development and photography work proving just how far one crazy-good idea can travel.
Selected work
Graphic Design
04Kook · Graphic Design
Cold Brew
Cold Brew is a handcrafted ice cream brand. We gave it a retro, playful identity: a black script wordmark with “Est. 2019”, a CB monogram and a cast of line-drawn ice cream mascots.
Kook · Graphic Design
Design Museum
The Design Museum identity, Museu Design PT, is built on an art deco wordmark in horizontal and stacked versions, the Rousseau Deco typeface and a palette of terracotta, pale blue, mustard yellow and slate blue.
Kook · Graphic Design
Ditados Tugas
Ditados Tugas is a series of skateboard decks, signed “By Iris”, that turns Portuguese sayings into hand-drawn illustrations: Portuguese humour meets street style.
Kook · Graphic Design
RGS
RGS is the identity for Rita Gere Social Media, built around a hand-drawn RGS monogram in thick brush strokes and a mascot drawn from the same mark.
Selected work
Web Design & Development
06
Kook · Web Design + Development
Zip
Zip is moving company software for movers running 1 to 10 trucks. We designed and built its website from scratch, with one main goal: to rank in search and be cited by AI assistants.
Kook · Web Design + Development
Magentic Studio
Magentic Studio helps small businesses adopt AI where it actually pays off: map how the business really runs, fix the process first, then place the right AI on top. Vendor-neutral, no kickbacks.
Kook · Web Design + Development
Loomlr
Loomlr is an AI product photography studio for fashion ecommerce. Real product photos become consistent, on-model imagery, with reusable digital-twin models, outfit previews and Shopify-native publishing.
Kook · Web Design + Development
mdman
mdman is a markdown editor for technical teams: AI chat over your own docs, Mermaid diagrams, full version history and one-click publishing to a blog on your own domain.
Kook · Web Design + Development
Qoren
Qoren is managed hosting for AI agents. It keeps OpenClaw, Hermes and Codex agents running 24/7 in dedicated cloud environments, with schedules, logs, spend caps and job-ready templates, from $39 a month.
Kook · Web Design + Development
The Kook Studio
Our own studio website: a bilingual, search-ready home for The Kook Studio, built around a bold editorial identity with case-file humour, oversized condensed type and a lime, pink and violet palette.
Selected work
Photography
03
Minimal products, precisely captured.Kook · Product Photography
Tatteco
Tatteco is an online retailer specialising in minimalist temporary tattoos. We created product and catalogue photography designed to make tiny, subtle products clear, desirable and easy to shop online.
Real, warm, and full of life.Kook · Photography
Pet Photography
Pet photography without the awkward family-photo energy. We created natural, personality-led portraits that capture animals as they actually are: chaotic, curious, dignified, ridiculous, and everything in between.
Handmade food, made impossible to ignore.Kook · Food Photography
Food & Bakery
We worked with a small baking business to create a library of social-first photography built around one simple idea: if it tastes good, it should look good too.
What makes a good creative idea · The Kook standard
What makes an idea
criminally good?
- 01Memorable
It owns a thought people can recognise and repeat.
- 02Useful
It moves the brand and the business somewhere valuable.
- 03Built to move
It grows across identity, content and digital without losing its charge.
How a project works · How we Kook
Method
to the
madness.
- 01
Gather evidence
We uncover the insight, ambition and opportunity hiding in plain sight.
- 02
Plot the idea
We build one magnetic thought strong enough to hold everything together.
- 03
Make it iconic
Words, visuals and interactions become one unmistakable world.
- 04
Release it
We put a powerful, practical creative system into your hands.
The team · The usual suspects
Meet the
Kooks.
Three crazy-good minds combining business, marketing, design and technology from first spark to final click.
View the line-up